Crack an egg with your smartphone. A game is available where users have virtual eggs each and can interact with friends to break each others egg to win points through syncing up their devices.

Would you give someone a second chance? People are asked to record a video on the Facebook application whilst saying or showing something to get their lovers back or to be a better partner.

Logical thinking lead by your fingers. The technology used in-store originates from a Disney research group and identifies each user individually, tracking their personal finger movements.

A fun street interaction combining reality with digital imagery to play a classic board game. Users can virtually pick up objects and place them on the Buckaroo mule.

Users shoot a ball against a wall and gain points by hitting the digital images displayed on the screen.

Tired of finishing last? Well now being a loser could make you a winner with your friends. An application that allows customers to go head to head against their friends and fellow punters.

Want to see a movie for free? Want to see the reaction of watching a movie? Special cameras, sound and lighting are set up on four selected seats in a number of branded cinemas across the country to record a viewers reactions during a movie.

Ever wanted the latest fashion falling from the sky? Well play our game and catch the giveaway before anyone else does.

Share your photo of the view of the wing and win that seat again. A microsite competition that gets passengers a chance of winning free trips by sharing photos through social media when they have landed of pictures taken on board.

Show the world your video game techniques and then work for the company. People are challenged to upload their video game talent onto a YouTube channel.

A problem that effects us all, but only requires a percentage of your time and space. When a website is loaded a percentage of the screen is covered with an advert for the charity.

Get socialising with fellow wine drinkers, just scan the QR code on your bottle and get sharing. The applications features show when the specific bottle was made, where it was distributed and how many other bottles were made with the same contents.

People are too busy to shop in store and don’t get the full experience clicking buttons ordering on the computer, but with live video chat the store, experts, products on demand come to you.

A Facebook application of a shopping centre that attracts people to "Like" a range of brands, raising fans and rewarding them with vouchers to spend within the centre.

Set up a notepad where the user can write a message via the site or mobile app that they may or may not get a response to, it can be a question, an opinion or poetry, whatever they desire.

Users can download an application which lets users play a game that has different levels situated in different capitals where they walk through the capitals streets and find locations to spray tag a line from a famous poem on.

Bring out the flair, creativity and madness to make your art prize worthy. An augmented reality application that gets the creative side of you out and rewarded in doing so with an Apple Mac, iPad and iPod.

On the streets of London, on a projection, players will run a virtual 200 metres race whilst trying to push virtual competitors out of their way, reflecting the busy time of the Olympics.